You see a gorgeous girl at a party.
You go up to her and say, "I am very rich. Marry me!"
That's Direct Marketing
You're at a party with a bunch of friends and see a gorgeous girl.
One of your friends goes up to her and pointing at you says,
He's very rich. Marry him."
That's Advertising.
You see a gorgeous girl at a party.
You go up to her and get her telephone number.
The next day you call and say, "Hi, I'm very rich. Marry me."
That's Telemarketing.
You're at a party and see a gorgeous girl.
You get up and straighten your tie; you walk up to her and pour her a drink.
You open the door for her, pick up her bag after she drops it, offer her a ride,
And then say, "By the way, I'm very rich "Will you marry me?"
That's Public Relations.
You're at a party and see a gorgeous girl.
She walks up to you and says, "You are very rich, I want to marry you."
That's Brand Recognition.